1 Content is always King.
- Content must be unique and informative such that Web page meta description, text, Blog Post, Press Release, Forum Comment, Blog comments, Articles Writing etc.)
- Frequency Post New Articles Content.
- Content published on the website first
- Contain Content in video and Image descriptions
- Publish Useful Content on Your Web Site.
- Make public Content that is well researched.
2 Write Well and Define Page titles, description and formatting
- Unique and Informative title tag that will help both search engines (Google, Yahoo, Bing, MSN etc.) and users understand.
- Meta tag Description and induce the searcher to click your link ( 150 character)
- Using Heading tags (h1 to h6 tag) also includes bold, underline or italics to emphasize content.
- Image tag ( Use original images, optimize the size of the images, Use ALT tag to describe the title tag, and Image size must be 8-10kb.
3 Correct URL Structure
- Website UR – Length should be less than 255 characters and mostly use hyphens (-).
- Group – Web pages into categories to assist users and search engines.
- User Sitemap – represents the structure of the website.
- Breadcrumb – shows below the home page.
4 Web Page Internal linking
- It’s Just like link building your own web page.
- It’s a method to let search engines know familiar with the additional web pages.
- It’s a method to tell search engines which are your most significant web pages
- It’s a method to increase visitor time on the website
- Don’t use particular keywords for internal links.
- Write interrelated posts’ at the end of each location for internal links.
5 Speed and authorship
- Google judge website speed but various research declares site speed doesn’t affect google ranking.
- Google authorship is still in its early stages but it’s gaining soil quick so you have to generate a Google+ profile and attach the profile with your content.
Matt Cutts said on Twitter yesterday that Google won’t be approaching out a new Google Toolbar Page Rank update this year. Niels Boschasked on Twitter if we should expect an update to Page Rank before 2014. In response to that, Matt Cutts said, “I would be surprised if that happened.” It has now been 8 months since the last Google Toolbar Page Rank update. In fact, the last update was on February 4, 2013 and honestly, I think Page Rank is finally dead – at least the Toolbar Page Rank. I’d be surprised if there was another Toolbar Page Rank update ever. Maybe Google will do one next year and then let it quietly go away evermore.
Over the years, hold up for Page Rank has dropped. Google never offered a Google Toolbar for Chrome or any add-on to show Page Rank values. Google dropped the Google Toolbar for Firefox in June 2011. Internet Explorer is the last browser to still have a Page Rank display offered by Google, but the data that flows into that display hasn’t been updated for over six months. When we asked Google two months ago about when the next update would come, Google had no comment.
Earlier this year, Google said that Page Rank in the toolbar wouldn’t be going away:
Why don’t you turn off the Page Rank feature in the Google Toolbar?:
Update: This afternoon, Matt Cutts posted this timely video on Page Rank:
Why isn’t my site’s PageRank changing?
Source BY: http://searchengineland.com/googles-matt-cutts-no-more-pagerank-updates-this-year-173676
The fifth confirmed release of Google’s “penguin” spam fighting algorithm is live. That makes it Penguin 5 by our calculation. But since this Penguin update is using a little enhanced version of Google’s “Penguin 2″ second-generation technology, Google itself is calling it “Penguin 2.1.” Don’t worry. We’ll explain the numbering nonsense below, as well as what this all means for publishers.
For More Information: http://searchengineland.com/penguin-2-1-and-5-live-173632